Tea lady gypsy heart:
Woman Muzayka (Zhena Muzyka)
- Photo: www.cottey.edu
From despair:
I had to do it. When pregnant with her son, wrote a book about the life of my grandmother was a Gypsy. (Actually the book, which she wrote about their Gypsy ancestors is a whole 750 pages!) Lives a poor, artistic life. When pregnant with Sage, have no health insurance ...
My son was born with serious kidney disease and underwent surgery just six weeks, that hole in the urinary bladder it until it was four. I had to figure something out so that he can be with me but at the same time to earn money to live. I studied aromatherapy for tea and some time just as a hobby, the love of something that makes me happy.
The inspiration:
I was looking for a job that allows me to lead Sage with me and nobody wanted to hire me with my little boy. One day I got in the mountains (Odzhay, California) and I said "I will do something, please show me" and literally had a vision what I can do with the tea and how can I join the women.
So in 2000, 3000 Woman takes dollar loan from his family, put a tea cart in an antique shop and a friend started his tea business.
The first year we did $ 4,000 (sales), the second - 54 000 dollars, the third - 250 000 dollars, the fourth - 670 000 dollars, the fifth - 1.1 million.
Proud of their gypsy roots and especially in honor of her grandmother, who during World War II departs from Ukraine to Germany and eventually settled in America, their brand named Woman Zhena's Gypsy Tea .
Muzayka Gypsy grandmother has cared for a large garden.
Everything had come from the garden: food, herbs, flowers.
Her grandmother, pure gypsy, cooked juices of Blueberry, and sweet wines.
I was so immersed in it since little, "said Muzayka. 20 years she went to Peru, where he learned about herbs with etnobotanitsi.
Had great passion for the healing properties of herbs and spices, flowers and tea and so I decided that someday they will become part of my life. But that happens a little faster than I expected.
Fair Trade and humanity
Woman Muzayka headed to "fair trade" when it receives its first box of tea. Opening it impatiently, she sees inside the huge amount of tea, as much as up to then was not seen, and ask "Who has raised all this tea?". Then begin to become familiar with the true meaning of fair trade for workers in the field. Sometimes it is a matter of life and death. Infant mortality in the fields where it is practiced "fair trade" reaches 70%. In the tea gardens berachkite guaranteed health care, clean water, maternity leave, care and education for children. So wife decided that it will be mission and its business and started to pay for Fair Trade Premium of tea gardens in Sri Lanka, India and China.
As a company, we have calculated the cost of our products and the price of Fair Trade Premium, and our other initiatives. We want to make sure that the tea workers receive the necessary care and truly believe that there is magic in it. Our vision is to eradicate poverty where we take your raw materials.
With the growth and development of the company, Man continues its social programs. She donates part of profits from some of the teas charity CEO Women, which helps poor immigrants and women to establish its runaway small business. Her company also helps other various causes: combat violence against women and children, anti-spin companies, examination of kidney diseases and others.
Bilkotvorchestvo
Only half a year after launch, Muzayka understands that should broaden your horizons and began to make itself a combination of tea. Buy teas from ten different companies, but sees that no one offers organic, fair trade or any more "fun" types. There is no one to offer a combination that is interesting and unique, no one puts in the tea essential oils that provide medical benefits. Her unique approach to mixing herbs, combined with past and her origins, her push towards what becomes Gypsy Tea.
I understand that if you string together all this together, you get a unique brand.
Started buying wholesale tea from an importer to sell to restaurants. Sells its unique mix of chefs, spas and teaches them how to use tea-leaf. Digging in the Yellow Pages and so are associated with cafes, which believes it will be more open to the tea-leaf. Then was aiming at fine restaurants and spas. And now to develop the business, it is associated with tourist resorts.
I called and was surprised at all. Leave samples and "camp" at the entrances. Sage always comes along.
And novativnost
Together with its main worker in the field of innovation, creating new tea Muzayka categories such as tropical teas. Instead of another "English breakfast" or "Earl Grey", it creates Pink Tea for Women's Health. It is a mix of frozen, dried cranberries and a strong green tea, specifically designed for breast health, heart, and ovaries.
Then comes biodynamic line that requires a higher level of certification for a limited background.
To grow, it creates a different product lines for different types of stores. Smaller shops for natural products do not want the same products as the big grocery stores. That's why biodynamic line is not sold in mass, but only in certain types of stores.
Her last proposal are alcohol-free cocktail teas flavored pina colada, white with raspberries and mint mojito. They are delicious, healthy and fun, the author reminds them of her sea vacation in Cabo, Mexico. Many people can not afford such a vacation right now, but they can buy organic tea for $ 6, to take them there mentally.
Tea experience for the soul
To create a holistic, complete tea experience Muzayka be directed to other goods, which you get to enjoy while relaxing over a cup of tea - beautiful kompelkti for tea, tea sets, candles, cashmere scarves and beads. These goods rather will be offered in the company's site.
Privacy
- Photo: www.cottey.edu
After several operations, now 9-year-old son Muzayka - Sage is now healthy, loves to play soccer, video games and read books.
In 2006 she married in the tea fields of Sri Lanka. Berachkite tea dress her up as a Hindu goddess and is happy to share her happiness. She brings beautiful tea boxes to show them how good their products look.
"I met my husband while serving tea to a yoga party. Do you know how I download? He said: "This Is your tea? You're a marketing genius! "I was already in love.
In materials:
http://www.womenentrepreneur.com/
http://www.ladieswholaunch.com/
Did you read:
WOMEN AND BUSINESS 1 - QUEEN SHAHNAZ Hussein AYURVEDA IN INDIA
WOMEN AND BUSINESS 2 - QUEEN OF MAYA SWEET DZHEYKABSON
WOMEN AND BUSINESS 3 - INDIAN ROSE Carter BOLIK
WOMEN AND BUSINESS 4 - THE BODY SHOP - Revolution in the cosmetics industry
WOMEN AND BUSINESS 5 - Earrings Roberto
4 VENTURES NO major investments
FRIYLENS WORK FOR INTERPRETERS
MYTHS AND FACTS ABOUT Caffeine
Great article!
Happypond, it just poured my soul with inspiration - will come back to this article many times. Greetings!
Augusta, really glad that your article is so inspiring influence. Nowadays we need to read similar stories about successful people who have kept humanity in themselves and to their courage and faith.
Hey, I love this series of articles, but this really grabbed me .... What do they do wonders some people admire them!
And how we love tea at home, whether in Europe have them?
Sunshine and smiles I wish you, dear girl!